Slide background Economic Growth is
The Power Of The World.
Slide background A unique investment company. Main geographical focus: Africa and other selected emerging markets.
According to leading economists, Africa can become The Power Of The World in the next 3 decades.
Main sector focus: FMCG & Consumer Healthcare. Led by a proven successful team of top global business executives. Delivering superior financial returns. Driven by a compelling purpose of improving lives of the people and
the communities where we operate.
Slide background Anticipate trends. Identify, strategize and
execute growth potential into financial performance.

Welcome To Vis Mundi

Vis Mundi is an investment company, focusing on Fast Moving Consumer Goods (FMCG) and Consumer Healthcare in high growth geographies, with presence in Cairo, Lagos, Istanbul, Moscow and Dubai via its wholly owned subsidiary Vis Mundi Advisors DMCC, a company regulated by the Dubai Multi Commodities Centre Authority and licensed to provide management consultancies and management services.

Our Mission

Deliver superior risk-adjusted returns by building a portfolio of unique investment opportunities in privately-held companies focusing on the FMCG & Consumer Healthcare sectors in high growth geographies (predominantly Africa and other selected emerging markets).

Our Team

Combining a complimentary mix of commercial, operational and financial expertise with paramount ethical standards, high resilience and unquestionable commitment to deliver.

Our Commitment

  • Working towards the common goal of adding significant long-term value.
  • Having skin-in-the-game: significant investment with or without co-investors.

Our Values

True and dedicated partnership model with the management teams of our portfolio companies, providing substantial added value in:

  • Driving growth vision and plans; aligning strategy and building blocks; guiding in-market implementation.
  • Supporting in establishing and enhancing corporate governance; assisting in the high-level financial and strategic aspects of the business.
  • Improving lives of the communities we operate in and promote sustainability of local values.

Our Role

  • Sourcing target companies, within the strategic sector and geographic scope, and aligning the grounds of future partnership or acquisition.
  • Pre-transaction structuring, screening and due-diligence, negotiating final agreements and closing documents.
  • Post-closing shareholders' representation at board and board committee levels, guiding and driving business performance with senior management and devising optimal exit strategy.